AMAZON 75-CHARACTER TITLE PROGRAM

Your Amazon titles, compliant and done for you before July 27

A complimentary program for Stibo Systems clients. CommerceIQ scans your catalog, rewrites titles to Amazon's new 75-character limit in your brand voice, and builds your Item Highlights.

Start with a free catalog review

Tell us about your brand and we'll scope your catalog before the call.

WHAT WE'LL DO

A done-for-you path to compliant titles

One program that takes your catalog from over the limit to fully compliant, without adding work to your team.

Complimentary · no cost to existing Stibo Systems clients
WHY NOW

Amazon's July 27 deadline

Amazon is changing how product titles work. Both changes reshape how your products show up in search and on the page.

75

Titles capped at 75 characters

Titles are capped at 75 characters, including spaces, in every category except media. A steep cut from the old 200-character limit.

125

A new field: Item Highlights

Amazon added Item Highlights, a new searchable field of up to 125 characters shown beneath your title in search and on the product page.

Jul 27

After the deadline

Titles still over the limit get updated to Amazon's AI recommendation, putting your visibility and brand voice in someone else's hands.

MINIMAL LIFT

Most of the work is ours

Four steps. Your team stays in control, and only steps into one of them.

STEP 1

Quick kickoff

A short call to scope your catalog so that we can have your SKU list ready for you to verify.

CommerceIQ
STEP 2

We do the work

Titles reworked to 75 characters and Item Highlights built in your brand's voice.

CommerceIQ
STEP 3

You approve

Review old vs. new one at a time, or approve all. One simple step.

Brand team
STEP 4

Grab and go!

Download the changes in your preferred format, ready for import and publish back to Amazon.

CommerceIQ
QUESTIONS

All you need to know

Amazon caps product titles at 75 characters, including spaces, for every category except media, and adds a new Item Highlights field of up to 125 searchable characters. Titles still over the limit get updated to Amazon's AI recommendation.

Nothing. It's complimentary for existing Stibo Systems clients.

A short kickoff call, then one approval per title once you've reviewed them.

The complimentary offer isn't limited to the deadline itself. If your team needs more time, let us know and we'll still get your titles brought into compliance. Just reach out whenever works for you.

Amazon US, UK, CA, ES, DE, FR, IT, and AU.

Beat the July 27 deadline — on your terms.

Don't let an algorithm rewrite the titles you've worked hard to build. See where you stand in minutes.